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Planning
Guide for a Presentation Product
The
following information is basically to help you to planning your
Presentation Product and making your Artwork more beautiful and more
efficient. It will be also
help us to make your product as quickly as possible with superior results.
Step
1. Determine the capacity of binder
It
is a very important specification for making a perfect product. If you
have a sample binder to work from, please measure its capacity in the
following manner.
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D-Ring |
Round Ring |
Round Ring |
Q-Ring |
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If
you don’t have a sample binder please determine how many paper sheets
you will insert into the binder. This information is very important for us
to make your binder perfect.
Another way to determine the capacity you need is to take a ring
mechanism from us and to fill it with paper sheets you anticipate using.
Make sure the paper sheets turn easily, if they don’t, you have to
consider a larger capacity. Also consider if you may be adding the sheets
in the future because this will also increase your binder capacity.
Attention: Do not measure the outside spine of the binder
Step
2. Plan the artwork of binder
You
can decide what you want to have printed on your binder or if you need
assistance in preparing your artwork we can help you. There are three
printing process you can have. Offset Printing Process, Silk Screen Printing
Process and Foil Hot Stamping. Remember that screen printing and hot stamping
have certain limitations and many techniques used in offset printing
process are not suitable. Your artwork must be approved by our art
department before we can accept the order. For any artwork please avoid
very fine lines, both in type and in illustration. The size of the type
should be no smaller than 10 point and type in reverse areas should be at
lease 12 point in bold capitals. If you need our assistance we can
graphically layout a design for your binder, incorporating your logo and
information you provide.
Step
3. Prepare your artwork
For any imprinting product the shipping schedule is based on
receipt of finished artwork on CD disc, zip disc or as an email
attachment. Send us a marked-up hard copy of your artwork, always include
the fonts and indicate which version of software you have used. All binder
dimensions must be correct and all artwork must be in place, see the
illustration on our Binder Format Chart. Be
sure to proofread all art copy for binders and tabs. We cannot be held
responsible for misspellings or other errors in customer provided artwork.
Step 4.
Placement of artwork
Your artwork can be placed on the outside front or
back cover, the spine or the inside front or back cover. The most common
placement for artwork is on the front cover and spine.
Outside or Inside Cover:
When submitting artwork for
binder production, indicate in which position the artwork should be
placed. Keep art or copy at least 10mm away from edges, spine and
rivets. For the inside front or back cover, it is important to indicate
the position of pockets, vertical or horizontal, and any business card
holders.
Spine:
The major concern for art or copy on the spine is that it fits between the
rivets. Indicate whether it should be centered between the rivets and
whether it should be placed lengthwise, stacked or in the horizontal
position.
If you need more area than the space between the rivets allows, we can
construct the spine with concealed rivets or mount the ring on the back
cover. If you want a label holder, indicate where it should be placed on
the spine.
Attention:
each binder case has a different outside dimension depending on the binder
case material, ring size and style.
Step
5. General Information
After
you have prepared your artwork please read followings carefully.
1. For best
results, we recommend using these or earlier versions of the
following Mac software: Adobe Photoshop 7.0, Adobe Pagemaker 7.0,
Adobe Illustrator 10, Freehand 9.0 or Quark Xpress 4.1. Also, state whether you are using a Mac or a PC.
Please note: you may use previous versions for Mac created artwork, but
for PC's you must use the versions listed above.
2. Include all EPS, Tiff and graphics files. Use as few layers as possible
when creating artwork. Include a report file that lists all components of
your artwork document. Do not rename your graphics files after you put
them into a document. Be sure to keep all color names consistent
throughout all files.
3. Fonts must be sent with your artwork. Although we have a large library
of type, we want to be sure to use exactly the font you selected to create
your artwork. It will be used for your artwork only. When using PostScript
fonts, send both the screen font and printer font to each typestyle used.
True Type fonts only require the screen font. List all fonts used in your
artwork in the report file.
When sending PC files please convert fonts to outlines, if possible. If
not, we will substitute the closest typestyle. PC fonts are not useable in
Mac platforms.
4. To verify that all copy is present and correct, it is necessary for
you to send us a well defined, color separated paper printout. If
possible, this copy should be at 100% - the same size as the artwork being
used. If a reduction is necessary, please indicate the percentage of
reduction.
Following
points to be considered when the producing artwork using Screen Printing
Process.
- All
colors to be spot colors not C.M.Y.K.
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Screen printing inks are not completely opaque. Avoid weak colors
(red, yellow) on dark vinyl or poly (black and green). This could matching
your desired ink color difficult. An underpin of white print at first can
improve the optical performance.
- Screen tints must be kept in the 20% - 70%; halftones should be set
at 65-85 lines per inch; Angle at 52 degrees or 108 degrees for best
results
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Avoid rivets, welds and closures by at least 3 mm, unless color is
intended to cover these areas
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